YouTube thinks I want to meet Asian women for free

My cousin was just telling me that YouTube always makes him watch this Nike ad featuring the Olympic Canadian mens hockey team. But I’ve never seen this ad and we figure it’s probably because his YouTube viewing behaviour has labelled him a male. Never mind that he doesn’t really like hockey, his demographics clearly does.

What is more annoying is that I get ads like “Meet an Asian woman for free.” Or dating ads featuring Asian women in bikinis. YouTube thinks I’m a lonely man looking to date Asian girls.

You see, I watch K-Pop videos. That’s short for Korean pop music videos. They usually feature Korean girls or guys cheesily dancing to extremely catchy Korean tunes. It’s very entertaining. I lived with a bunch of Koreans in my first year of university and got hooked.

But now YouTube thinks I want to meet Asian girls! For free! This is alarming on many levels. I already meet so many Asian girls for free. I don’t even like all of them. It probably helps that I am an Asian girl. Should I care that YouTube thinks I’m pathetically going to pay girls to meet me? Probably not.

But I do care.

I hate you YouTube ad robot. This is why Amazon gets my money and not you! Amazon correctly recommended that I buy the DVD collection of Downton Abbey and repeatedly emails me deals on Oral-b electronic toothbrushes. I’m so glad that at least one Internet giant doesn’t think I’m some pervert trying to buy dates.

I’m Kinda A Do-Gooder


Here’s a little fact I haven’t really revealed on Broken Penguins before: I’m a do-gooder at heart. Once upon a time, I thought I would become a social worker so I could help make someone’s life just a little easier. But as luck would have it, I went into PR instead but still ended working in nonprofits.

I currently work at an organization which does amazing work in and around the realm of home health care. I also recently met up with an instructor at Seneca College in Toronto who is heading a new social media program.

senecasomeIf you’re looking to work and volunteer for a cause, having the skills to use social media professionally is extremely helpful. For those of you in the Toronto-area looking for a legitimate, recognized college program that will lead you into a social media specialist career — check out Seneca SoMe.

It’s a post-grad run by Seneca College and it’s the first accredited program of its kind. Yes, you really can get paid to be on Facebook and Twitter all day — but you better be damn good at it and this program can get you there.

You see, it’s not enough to want to “do good”. You have to do it well.

For those of you looking to hire a social media professional for a nonprofit, check out my article in NonprofitMarCommunity.

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The Wild, Wild World of Wattpad

You may have noticed that Broken Penguin entries have been a little sparse this week. That’s because I’ve been busy attending sessions for Social Media Week Toronto! That, and because my bf and I had to hit up our favourite burger joint for Valentine’s Day. ‘Cause we classy like that.

In my Social Media Week adventures, I met the team at Wattpad. If you haven’t heard of Wattpad, you should check out their website and download their app. It’s free!

Wattpad lets authors share their stories with the 3 million Wattpad users who read, comment and share (not unlike us book bloggers!). It truly takes reading stories to a whole new interactive level. The co-founder of Wattpad says that 5,000 stories were shared in the last 12 hours. Unlike traditional publishers like Penguin, Wattpad is not about exclusivity. Anyone and everyone can post a story.

When I shared the concept on Twitter, I immediately received questions about how these authors make money. The answer is: it’s not about the money. Usually.

From what I understand, a select few Wattpad authors who are very marketing-savvy have managed to attract a following and secure book deals. But the majority of Wattpad authors just want to share their stories for fun.

The only real problem for me is that Wattpad has so many stories, it’s difficult to know what to read first. Every genre you can think of is available at Wattpad. While some authors publish a whole book at once, some publish chapter by chapter to keep readers coming back.

And along with the countless great stories, there are many more not-so-great stories. It truly is the wild west of stories. So how to filter out the bad cowboys? Wattpad says they’re looking for new ways to help people find the stories they want to read.

I hope to read some of these stories and tell you about them in the next few weeks. What do you think of Wattpad?

More than 13,000 results came up on Wattpad for romantic westerns.

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